Discover how decoy pricing tricks customers and what your kids can learn from it. Learn about decoy pricing and make smarter money choices.

Teach your kids to be wealthy, not just rich, this Christmas. Encourage saving and investing to secure their financial future.

Teach your kids about investing with a fun story! Learn valuable investing tips for kids and help them start their financial journey early.

Here are 5 lessons about money from Monopoly. These lessons can help you win the game and help your kids grow up to be financially healthy.

Our kids financial future is determined by the habits they form. This blog sets out 4 traits of wealthy kids which I hope your kids form.

Discover how the location can impact your kids' ability to increase their wealth.

Discover the power of wealth building with a captivating story of money robots. Teach your kids valuable lessons on wealth and investing.

Teach your kids the power of earning money through various sources - job/career, side-hustles, and passive income. Find out more on our blog

Uncover the psychology behind illogical spending with the Pen and Suit Experiment. Learn how to make smarter financial decisions.

Teach your kids about integrity with money. Small decisions impact reputation.

Teach kids about debt with a compelling case study on patience and money management.

Discover the impact of brand recognition on spending habits and the Diderot Effect. Find the right balance between spending for self and sho

Over the Christmas holidays, we were out as a family and looking for a place for lunch. We came across one restaurant, I looked at the...

Some kids need to learn to save their money. For some parents, they need help getting their kids to spend more money.

Teaching kids about money and marketing can help them avoid impulse spending and can nurture their entrepreneurial spirit

Earlier this year, I wrote a blog titled Why I Feel Sorry for the Rich Kids. It turned out to be one of my most popular blogs ever. In...

Many adults today are trapped in the Rat Race. They work harder than ever to maintain their lifestyle with the only hope that they get a...

If you want your kids to become wealthy kids, they need to appreciate that they will need to 'feel poor' initially. Find out why here.

The Monkey Ladder Experiment helps explain why many people blindly follow social norms. This is a great way to talk to kids about money.

In this blog, I share 3 reasons why diamonds are so expensive to help my daughters learn about money.